A serum that moisturises AND smoothes wrinkles

Guinot Hydra Cellulaire Serum Cell Moisturising Serum deeply hydrates your skin, delivers water to the core of cells and to dehydrated cells, to rehydrate them. This serum moisturises and smooths small wrinkles.

But what are they, and how do they work?

If you want a skincare routine with anti-ageing results, don’t skip this vital step in your routine, advises Prima magazine’s beauty editor, Sabine Wiesel.

GP and aesthetic doctor Jane Leonard says facial serums ‘improve skin texture, smoothness and brightness.’

Cherry Woods, facialist and founder of the Cherry Woods Skin Clinic, says they target ‘specific skin needs like brown spots, dehydration, wrinkles and oiliness.’

What are in facial serums?

Dr Leonard says: ‘The ingredients can vary according to the skin problem the serum is specifically tailored to treat – such as hyper-pigmentation, acne scarring, sun-damage, excess oil, or anti-ageing in general.

‘They contain high concentrations of active ingredients such as antioxidants, high-dose vitamins, peptides, hydrating agents and exfoliating agents.’

These powerful ingredients are smoothed on to the skin, leaving the top dermis to absorb the goodness and improving the optimum performance of the moisturiser that lies on top.

There are various serums on the market. Some to smooth skin, some for anti-ageing, some to calm problem skin. The Guinot Hydra Cellulaire Serum Cell Moisturizing Serum is a powerful hydrating serum which works with its moisture-releasing complex to soak into the skin making it look fresher and more radiant.

This is the perfect base for summer and winter months and suits all types of skin, particularly dry skin.

Active component:

– Hydroplasme® is a multi-hydrating complex created for hydration at the core of skin cells. It fixes water durably at the core of cell structures.

One of our happy customers on the Abloomnova website, Anne has told us that this is a “Calming and moisturising serum. Works well and use it every day.”