Shampooing myths…debunked!

Davines-Naturaltech-Well-Being-Shampoo-abloomnova.net_ Shampooing myths…debunked!

That old advice that you shouldn’t wash your hair everyday? Forget about it. The rule is really quite simple: “Wash your hair whenever you need to,” says Amy Abramite, stylist and creative director of Maxine Salon in Chicago speaking to “If you’re exercising or your scalp is oily, and you need to do so daily, that’s fine. If you can go a few days without, great.” So long as you wash correctly, do what works for you. But while more spaced out sessions are fine, going longer than five days is pushing it, says Abramite. Keep in mind that the seasons can also affect how frequently you need to shampoo. Cold, dry winter air may allow you to get a few more days out of a wash; hot and humid summer days often call for more regular washing.

“One wash often isn’t enough to break down all the residue and product build-up, especially if you haven’t washed your hair for a few days,” says Abramite. Think about what you’d do with a muddy t-shirt: “You’d remove the big pieces of dirt and mud before you put it in the washing machine,” says Abramite. Similarly, when you wash your hair twice, the first round gets rid of the superficial gunk, while the second actually cleans it. How do you tell if you need to double up? Not being able to work the shampoo into a rich lather is a telltale sign that you need to rinse and repeat, she says.

Davines Naturaltech Well-Being Shampoo is a hydrating Shampoo for All Hair Types. The mixture of gentle surfactants makes it ideal for all hair types. Hair looks soft and silky, and the scalp invigorated. This is a Naturaltech product.

How to use:

Gently massage 20 gr. of product into damp hair, leave on for some minutes then rinse. Repeat application if necessary. To be used between different Naturaltech treatments or where no specific scalp problem has been found.

Natural active ingredients:

Echinacea phytoceuticals – strongly rich in vitamin C for a strong anti-oxidant and anti-inflamatory action.

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