Can cleansing age you?

Matis-Reponse-Jeunesse-Essential-Cleansing-Foam-abloomnova.net_-1475x1600 Can cleansing age you?

We can all agree that cleansing is important for the skin, but there are a few ways that you could be unintentionally ageing your skin prematurely.

Here are some of the pitfalls, from Prevention. Have a look and see if you’re guilty!

You think makeup removal and cleansing are the same things.

Many cleansers aren’t up to the job of taking off makeup completely, so you have to remove it before cleansing. Wipe off mascara and eye makeup with an eye makeup remover, then moistening a cotton pad with toner or a tiny bit of water and a dab of cleanser and using it to remove the rest of your makeup. Pay extra attention to areas where it tends to collect—such as above and in the eyebrows and in the creases around the nose and mouth. Once makeup is off, proceed to cleansing.

You only wash once a day.

Even if you cleansed and removed all makeup the night before, a splash of water in the morning or standing under the shower isn’t enough. During the night, as you sleep, bacteria build up on our skin, along with a lot of unwanted oil that needs to be removed.

If AM and PM cleansing isn’t in the cards for you, prioritize nighttime. Your skin needs a clean sweep before bed to remove any dirt, makeup, oil, and pollution that accumulated during the day. Pollution, in particular, is turning out to be a major stress on skin health: Emerging research shows it contains a host of compounds—including particulate matter, VOCs, cigarette smoke, and ozone—that cause loss of collagen and pigmentation problems.

You don’t use the right cleanser.

If your skin is on the oily side or you still struggle with breakouts, try a gel cleanser. (Here’s why you have adult acne and how to get rid of it.) It rinses off cleaner and removes oil better. Those with drier or sensitive complexions should opt for a creamy or milky cleanser to help maintain the natural oils that keep skin hydrated.

You use hot water.

Chill out, ladies! Hot water might feel good, but it can strip skin of essential moisture and oils, leaving it dry, red, and itchy. Instead, rinse with lukewarm water, and be sure to splash several times. Skimping on the rinse cycle isn’t smart since cleanser only lifts dirt from skin; rinsing is what removes it.

You don’t rinse skin after using cleansing wipes.

Wipes often leave residue that can be irritating and interfere with the products you use post-cleansing. Ideally it’s best to wash your face with a gentle cleanser, but if you’re going to use wipes at least rinse skin with water afterward.

You use harsh scrubs.

Exfoliating a couple of times a week is a key step for glowing skin: After all, it helps slough away dead skin cells and allows anti-aging products to penetrate. Just choose your scrub carefully. Irregularly shaped grains with jagged edges can be too rough and cause damage that leads to lines, wrinkles, and broken capillaries. We recommend scrubs that contain jojoba beads or ivory palm seeds. Besides being kind to skin, neither will end up harming waterways, as plastic beads do—hence the reason they’re being banned from beauty products.

If you don’t like scrubs, toners and pads with alpha-hydroxy acids (AHA) or salicyclic acid work well too, particularly for oily or acne-prone skin. Just be careful not to go at your face as if you were scrubbing a frying pan. A toner or pad is meant to be wiped gently over the face once—that’s it.

You use a cleansing brush every day.

It’s true that a mechanical brush cleans skin better than your fingers alone ever will. But if your complexion is dry, sensitive, or prone to redness, these devices aren’t something you have to use every night—especially if you’re also applying ingredients like retinoids or an AHA.

Too much exfoliation can create inflammation that ultimately ages skin. Like with other forms of skin sloughing, it’s important to find the right balance for your skin. Start by using a brush twice a week (opt for the brush head designed for delicate skin and use the gentlest setting possible) and then work up from there. Finally, always use a mild cleanser with any machine.

Matis Reponse Jeunesse Essential Cleansing Foam is a refreshing foamy cleanser that helps to remove make-up and impurities without stripping or irritating the complexion. Matis Essential Cleansing Foam helps to prevent the onset of visible signs of aging, leaving the skin pure, soft and comfortable.

• Helps to remove make-up and impurities.
• Cleanses and nourishes the skin.
• Leaves the skin pure, soft, and comfortable.
• Prevents the onset of visible signs of ageing.
This product — one of our bestselling cleansers — contains some incredible ingredients:
• Purple Orchid Extract – softens the skin and relaxes its features. Helps to preserve a youthful radiance. Anti-oxidant properties.
• Cranberry Extract – antioxidant properties to help the skin to stay clean and to preserve its youthful capital.
• Gentle Cleansing Base – made of very soft cleansing agents, exclusive vegetal origins and ecocert certified (European organic certification).

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